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To scale and optimize your online business, you need access to key performance indicators (KPIs) that reflect sales, customer behavior, and product performance. That’s where the Magento 2 Advanced Reports Extension by Elsner Technologies comes in.  Packed with actionable dashboards and customizable filters, this extension helps you go beyond basic analytics and make informed decisions.  In this blog, we’ll explore five critical KPIs you can easily monitor with the Advanced Report extension for Magento 2.  5 KPIs You Should Track Using the Magento 2 Advanced Reports Extension 1. Total Sales Overview One of the first things any merchant wants to know is: “How much did we sell?” The Total Sales Overview feature in the Magento 2 Advanced Reports Extension provides a clear snapshot of your revenue over a chosen date range. You can compare: Day-by-day trends Weekly or monthly revenue cycles Sales per store view (for multi-store setups) This KPI is essential for measuring overa...

In the e-commerce era today, the security and trust of users mean everything. You might be operating a big online store or just venturing into WooCommerce; one thing is sure: checking users at signup or checkout is crucial. So, what do you do best—email verification or SMS & OTP verification WooCommerce plugin ? Let's examine both options to determine which one best suits your business. What Are WooCommerce SMS & OTP Plugins? The WooCommerce SMS & OTP plugin enables your store to send a One-Time Password (OTP) to a customer's cell phone number for verification when they create an account, log in, or during checkout. The aim is to verify the user's identity quickly and securely. Some of the important features of a good OTP verification WooCommerce plugin are: Real-time mobile number verification Automatic resend options for OTP Compliance with popular SMS gateways Compatibility for custom registration forms Support for WooCommerce SMS notifications These plugins...

The world of eCommerce is changing quickly, and if your Magento site isn't along for the ride, chances are good your competitors are. One of the newest disruptors? Voice Search. As more and more consumers are using hands-free, instant shopping on smart devices, voice search Magento 2 extension is becoming increasingly popular. Whether users are shopping online on the move or multitasking at home, voice technology is revolutionizing their interaction with internet stores. Magento 2, with its flexibility and enormous plugin universe, is well placed to catch the wave of this trend. Why Voice Search is the Future of eCommerce? Consider this: You're cooking and suddenly realize you need more pet food. Do you fire up your laptop or simply instruct Alexa or your phone to locate it for you? Today's consumers are all about convenience, ease, and speed. The growing popularity of smart speakers and mobile voice assistants is a sign of a change in user behavior — people don't want...

In the world of quick-turnaround eCommerce, there is one reality every Magento retailer knows: if your site isn't accepting multiple currencies, you're leaving cash on the table. As we advance further into 2025, delivering frictionless cross-border payment experiences isn't a nice-to-have—it's how you'll stay ahead. That's where tools such as the PayPal Multi-Currency Magento 2 Extension step in. PayPal has been a household name for online payments for a long time, but is it still the go-to solution for handling multi-currency payments in the new Magento 2 Marketplace? Let's find out. Why Magento 2 Merchants Need a Reliable Multi-Currency Payment Gateway? Imagine you're an online store owner in the UK but selling to customers in Germany, Canada, India, and Australia. Every purchaser expects to pay in their home country's currency and wants to know the exact price, without fear of unsuspected conversion charges, additional fees, or cumbersome checkou...